Intimacy National Bra Drive in October

INTIMACY {bra fit stylists}

16 Stores Host Bra Drives

Luxury Lingerie Store Partners With Free The Girls For Bra Trade-In Program

ATLANTA (July 1, 2014) – Throughout the month of October this year, every INTIMACY {bra fit stylists} store location across the United States will participate in a bra drive in support of Free The Girls organization. INTIMACY is asking clients to bring in their gently used bras and donate them to the charity that gives the lingerie to women who have been rescued from sex trafficking. These women in turn sell the second-hand bras in their communities to earn a living while they attend school, get healthy and care for their families.

“After last year’s success, we decided that we would have to make this bra drive for Free The Girls an annual event,” says Kelly Schmidt, Director of Marketing at INTIMACY. “We donated more than 7,500 bras to the organization in 2013 and hope that we will be able to surpass that donation number this year.”

For every bra that a client donates at an INTIMACY store, the client will receive $10 off any bra purchase. This program urges women to clean out their lingerie wardrobes and to add in new and updated styles all while giving away pieces that are no longer being worn or might not fit anymore.

“Admit it, ladies, every one of us has a stash of practically-new, but rarely-worn, bras in the back of our lingerie drawers,” says Melissa Watson, Free The Girls National Director. “INTIMACY’s bra drive is the perfect opportunity to clean out those ill-fitting bras and receive $10 toward the purchase of new, great-fitting bras. Even better, your donated bras will help employ a survivor of sex trafficking in a developing country while providing many more women the opportunity to enjoy the basic dignity of owning and wearing properly-fitting undergarments.”

To donate a bra at an INTIMACY store location near you, please visit and to learn more about INTIMACY, please visit


INTIMACY’s stylists have mastered the art of matching the ideal lingerie to every woman’s body and style. Their renowned bra fit styling service has been touted as “life changing,” helping women feel both comfortable and beautiful in their lingerie for the very first time. A personalized consultation forever changes a woman’s perception of bra fit and style. All INTIMACY stores carry more than 90 sizes which range from A to K cup and come in various luxury European brands. For more information, visit

Press Contact: Eleni Morris; 678-244-0511

To find an Intimacy bra drive location near you, visit our Events page.


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